Fraud Protection
Fraud detection included
— not a $40K add-on
Click injection filtering, device farm detection, SDK spoofing prevention, and CTIT analysis — all included in the Growth Plan. Competitors charge $30-50K/year for fraud detection as a separate SKU. Airbridge includes the full validation suite from day one.
Configurable validation rules per business
Set fraud detection thresholds that match your vertical and traffic patterns. Configure prevention levels per rule — from monitoring-only to auto-reject — and tune sensitivity by ad network. No extra charge — included in the Growth Plan.
Comprehensive fraud validation suite
Rule-based and ML-powered detection for every major fraud vector. Configure thresholds per ad network, auto-reject or flag for review, and download raw fraud logs for your own analysis.
Click injection filtering
Detect when fraudulent apps fire install broadcasts milliseconds before the legitimate install completes, hijacking last-click attribution. Airbridge uses CTIT (Click-to-Install Time) analysis to identify and reject injected clicks.
Install hijacking detection
Identify malware-driven install claims where a fraudulent click is fired after the download begins but before the first open. CTIT distribution analysis flags statistically impossible timing patterns.
Click flooding / click spamming prevention
Block networks that fire massive volumes of clicks hoping to claim last-click credit for organic installs. Frequency capping and CTIT analysis expose abnormal click-to-install ratios.
SDK spoofing detection
Identify fabricated installs generated by bots replaying real device data. Airbridge validates SDK signal integrity, request signatures, and device fingerprint consistency to catch spoofed events.
Device farm detection
Flag coordinated fraud operations using physical or virtual device farms. Detection uses device ID velocity, IP clustering, behavioral pattern analysis, and geographic anomaly checks.
Device ID reset fraud
Detect when fraudsters repeatedly reset device advertising IDs to generate fake "new user" installs from the same physical device. Airbridge tracks reset frequency patterns and flags abnormal device behaviors.
Granular fraud prevention controls
Pre-attribution conversion validation
Validate conversions before they enter your attribution data. Filter by country, language, OS version, and device characteristics to block irrelevant or suspicious installs before they pollute your reports.
IP blocklist management
Maintain and enforce IP blocklists for confirmed fraud sources. Blocked IPs are rejected at the event ingestion layer — fraudulent traffic never enters your attribution dataset.
Configurable frequency capping
Set custom click and impression frequency caps per device and IP address within defined time windows. Flag and block devices exceeding thresholds (e.g., 10+ clicks per minute) automatically.
CTIT analysis and lag time reporting
Visualize click-to-install time distributions by network and campaign. Statistically impossible CTIT patterns — characteristic of click injection and click spamming — are highlighted automatically for review or auto-rejection.
What Our Customers Say
In Japan, iOS accounts for about 60% of the market and delivers higher ARPU than Android, making accurate measurement critical. SKAN data alone wasn't enough. With simulated iOS attribution, we redefined unattributed data, cut CPA, and gained the proof we needed to expand our budget. Airbridge is now the backbone of our global growth.
Our previous MMPs didn't provide a complete view of our players' experience. But Airbridge made that possible. With in-depth analytics, we can now quickly optimize campaigns and achieve big wins—like boosting revenue by 25% while saving ad spend by 35%.
Thanks to Airbridge, we reduced fraudulent installs by 90% and increased real installs by 10% within just one month. The detailed data by device, country, and OS gave us far greater control over our campaigns—something previous MMP tools could never deliver.
Every feature included.
No fraud detection add-on.
Click injection filtering, CTIT analysis, device farm detection, IP blocklisting, and SDK spoofing prevention — all included in the Growth Plan. No separate fraud SKU, no per-validation fees.