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Blog

Insights, best practices, and industry trends from the Airbridge team.

All PostsApp GrowthApp Store AnalyticsAttributionAttribution TrackingBest PracticesBlogCase StudyCompany NewsDeep LinkingE-CommerceEntertainmentFintechFitness AppsGamingIncrementalityIndustry TrendsInfluencer Marketing ROIIntegrationMarketing AnalyticsMMMMobile MarketingPrivacyProduct UpdateRetargetingRevenue MeasurementSKAdNetworkSubscription AppsUser AcquisitionWeb-to-App
Airbridge Core Plan Is Here: Attribution That Finally Fits Your Stage

Airbridge Core Plan Is Here: Attribution That Finally Fits Your Stage

Airbridge Core Plan gives subscription apps attribution for Meta, Google, TikTok, and Apple Search Ads — with pay-as-you-go pricing starting at 15K free installs.

Mar 27, 2026|Jaehyuk Kim|9 min read
4 Reasons why an app is a must for mobile businesses

4 Reasons why an app is a must for mobile businesses

Check the importance of building an app for successful mobile business. Mobile business requires both mobile web and app. Despite the resources needed for app development and fierce competition, apps can effectively contribute to improving retention and conversion rates and profit growth.

Mar 17, 2022|9 min read
Announcing Airbridge Incrementality its first-to-market solution leveraging Facebook's MMP, MTA Programs

Announcing Airbridge Incrementality its first-to-market solution leveraging Facebook's MMP, MTA Programs

Airbridge launches Incrementality, the first solution leveraging Facebook's MMP & MTA programs. Measure true ad effectiveness beyond last-touch attribution.

Oct 7, 2021|2 min read
Airbridge becomes TikTok’s Mobile Measurement Partner (MMP)

Airbridge becomes TikTok’s Mobile Measurement Partner (MMP)

Airbridge is now an official TikTok Mobile Measurement Partner (MMP)! Optimize your TikTok campaigns with advanced features like App Event Optimization (AEO) and In-App Event Postbacks. Accurately measure performance and maximize ROI across TikTok and Pangle through Airbridge.

Jun 24, 2021|2 min read
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