Question 1
Which campaigns bring paying subscribers, not just installs?
The Actuals Report puts installs, trials, subscriptions, revenue, and ROAS for every campaign side by side. Sort by revenue instead of installs, and the ranking often changes.
Core PlanKnow which ads and UGC
Know which ads and UGC
make subscribers.
Core Plan connects Meta, Google, Apple Ads, TikTok, and every creator link to the trials, subscriptions, and revenue in your app. From $40 a month, with a 30-day free trial.
Start free for 30 days30 days free, then from $40/mo · No sales call
- Price
- From $40/mo
- Free trial
- 30 days
- Included
- 500K data points
- Ad channels
- Meta · Google · Apple Ads · TikTok
How it works
From ad click
to paying subscriber.
Four steps. Your engineer handles the second one — about an hour on average.
- Step 01Connect your ad channels
Turn on Meta, Google, Apple Ads, and TikTok in the dashboard. Ad spend syncs automatically from each one.
- Step 02Add the SDK and create links
Install the Airbridge SDK for iOS, Android, React Native, Flutter, Expo, or Unity. Create tracking links for ads, creators, web pages, and QR codes.
- Step 03Airbridge matches every install
On first open, each install is matched to the channel, campaign, and creative that drove it — through the app store, with deferred deep linking.
- Step 04Connect subscription revenue
Connect RevenueCat, Adapty, or Superwall. Trials, payments, renewals, and refunds land on the same campaigns, and conversions go back to your ad channels.
Questions it answers
Ask a growth question.
Open the report that answers it.
Every question below maps to a report in your Core Plan dashboard. The screens show sample data.
Spring promo
App campaign
Brand search
Creator cutQuestion 2
Where do users drop off between install, trial, and paid — and on which channel?
The Funnel Report follows users step by step from install to subscription and splits every step by channel, campaign, or creative. You see which step to fix first, and for which source.
Question 3
Which creator or video actually drives subscriptions?
Give each creator, video, or post its own tracking link. Results group by link, so you compare creators by the subscribers and revenue they bring — not by views.
Read the UGC playbook →
Question 4
What does each paying subscriber cost, by channel?
Ad spend syncs from each network automatically. Add a custom metric — cost divided by subscriptions — and read it next to CPI and ROAS in the same table.
Question 5
Will this week's campaigns pay back before trial revenue lands?
The Revenue Report predicts lifetime value (pLTV) and return on ad spend (pROAS) for each cohort over a period you choose, from day 1 to day 180 — so you can scale or cut weeks before renewals arrive.
Question 6
Do subscribers from each channel stick around?
The Retention Report shows how many users from each channel come back on day 1, 7, 14, and 30 — so you can tell a cheap channel from a good one.
Question 7
Did my web page actually send people into the app?
Tracking links and the web-to-app banner carry the source through the app store install, and deferred deep links open the right screen. Web events, installs, and subscriptions land in one funnel.
Explore deep linking →Question 8 · Airbridge AIAsk for the answer,
Ask for the answer,
not the report.
Airbridge Pilot answers questions and builds reports inside the dashboard. Airbridge MCP brings the same data into Claude, ChatGPT, or Cursor, so one question pulls the numbers you need.
- Airbridge Pilot in the dashboard — 100 calls a month on Core
- Airbridge MCP for Claude, ChatGPT, Cursor, and Claude Code
- Read-only, follows your team permissions, no personal data
Show me installs, cost, CPI, subscriptions, and ROAS by campaign for the last 30 days
Here are your 4 campaigns from the last 30 days, sorted by subscriptions. Spring promo leads with 61 subscriptions at 2.4x ROAS.
Works in Airbridge Pilot · Claude · ChatGPT · Cursor
Metrics
The numbers behind
every report.
Break each one down by channel, campaign, ad group, and creative, and read them side by side.
- Installs
- First app opens, attributed to the channel, campaign, and creative that drove them.
- Trials
- Trial starts, sent from your app or your subscription platform.
- Subscriptions
- First paid subscriptions, attributed back to the source of the install.
- Revenue
- Payments, renewals, and refunds from RevenueCat, Adapty, Superwall, or your app.
- Cost
- Ad spend, synced automatically from Meta, Google, Apple Ads, and TikTok.
- CPI
- Cost divided by installs.
- ROAS
- Revenue divided by cost, per channel, campaign, or creative.
- pLTV and pROAS
- Predicted revenue per user and return on ad spend for a period you choose, from day 1 to day 180.
- Custom metrics
- Combine metrics into your own: cost per trial, cost per subscription, trial-to-paid rate.
Act on it
Change what happens next,
not just the report.
Core sends better signals to your ad channels and sends your users to the right place.
Signal Hold for Meta
Hold subscription conversions for up to 24 hours and drop the ones canceled in that window, so Meta optimizes for subscribers who stay.
How Signal Hold works →Conversions back to your ad channels
Send trials and subscriptions back to Meta, Google, and TikTok, so their algorithms look for more paying users instead of more installs.
Deep links to the right screen
Send ad, creator, and web traffic straight to the paywall or content it was promised, even when the app was not installed yet.
Explore deep linking →What connects
Your ad channels and revenue,
in one plan.
Included in CoreAd channels
Meta, Google, Apple Ads, and TikTok: attribution, automatic cost sync, and SKAN 4.0 for iOS.
Included in CoreSubscription and analytics tools
2 integrations included: RevenueCat, Adapty, Superwall, Amplitude, and more.
Growth PlanNeed more?
330+ ad networks, custom events, raw data export, fraud detection, and unlimited integrations.
Pricing
Everything above,
from $40 a month.
Core Plan is $40+/mo with 500,000 data points and 2 third-party integrations included, then $0.0001 per extra data point. One data point = one event Airbridge collects for your app, like an install, a trial start, or a purchase. Clicks and impressions on your tracking links are free. Most teams at this stage never leave the base.
Included in Core
- Deep linking — deferred + custom domains
- Google, Meta, Apple & TikTok attribution
- Revenue, Funnel, Retention & Trend reports
- Web-to-app attribution + SKAN 4.0
- 2 integrations (RevenueCat, Adapty, Amplitude…)
- Automatic cost sync from ad networks
- 100 AI Pilot calls / mo + MCP server
- 330+ ad networks & platforms
- Custom events & multi-touch attribution
- Raw data export (S3, BigQuery)
- Fraud detection
- Unlimited integrations
See what $40 covers
$40 a month covers about 35,000 monthly active users at typical usage. Move the slider to find yourself.
01
8K
02
6
Airbridge standard user events fired in your app. 4 to 8 on average.
This is an estimate: actual usage varies by which events you track. Tip: Every event counts, so track the ones you'll actually make decisions on, like trial starts and purchases.
Covered by the base plan
$40/mo
115,200 of 500,000 data points. 384,800 to spare.
0500K included
- 500,000 data points included
- 2 third-party integrations included
- Then $0.0001 per data point
- No annual contract, cancel anytime
FAQ
Questions before you start
Start growing
your subscribers and revenue.
Start free for 30 days. No sales call, no annual contract.
Start free for 30 days30 days free, then from $40/mo · No sales call