E-Commerce
E-Commerce Attribution: Track Every Purchase Across Web, App, and Desktop
Shoppers research on desktop, browse on mobile web, and buy in-app. Airbridge stitches these into one journey with cross-device attribution, deferred deep linking, and real-time purchase funnel analytics.
Every touchpoint.
One truth.
From click to purchase.
Move shoppers across web-to-app seamlessly
Easily direct shoppers browsing a specific product on the mobile web to the same product on your mobile app with an "Open in app" button. For those without the app installed, they can be redirected immediately after downloading it.
Cross-device purchase attribution in real time
Get full visibility into the shopper journey — from first ad click to purchase — across mobile app, mobile web, and desktop. Over 200 metrics covering revenue, ROAS, retention, and LTV. Break them down by campaign, creative, cohort, keyword, and time intervals from minute-level to monthly.
Raw data export to S3, BigQuery, and Snowflake
Push event-level attribution data directly to your data warehouse — no per-row fees, no volume caps. BI and merchandising teams build custom models with the exact data they need. ShareLink delivers hourly data feeds to Google Sheets for cross-functional collaboration.
Unified shopping funnel across every platform
One dashboard tracks the complete purchase journey: ad click, deep link open, web-to-app conversion, product view, add to cart, and order complete. Measure LTV, cohort ROAS, revenue, and retention — sliced by campaign, device, location, and platform. 100+ filter combinations answer any question in one click.
See the full shopper journey
— from ad click to purchase
Book a demo to see cross-device purchase attribution, web-to-app deep linking, and cohort ROAS — with fraud detection and raw data export included in the Growth Plan.